I am taking the 31 day Problogger Challenge in an attempt to build a better blog. I had originally started blogging because I thought it was an interesting way to let my family keep up with my life. Over this past year, I’ve start to enjoy (um crave, fiend for) comments and interaction on my blog. This challenge seemed like something to better my blog and my perspective.
Day one’s challenge is to write an elevator pitch. I’ve arrived at a point where now I’m over thinking my blog’s purpose. I’m at stop, step back, and reflect point.
For now, this is where my elevator pitch is at:
Tagline: A Jewish city mommy turned jack of many trades – food, crafts, education, wanna be writer-to name a few. Seeking to master mommyhood through community.
Elevator Pitch: Sara is a former teacher, turned stay at home mom (with untapped Masters in Library Science- but completed), who is determined to build a community locally, virtually, and globally though food, crafts, education, and venting.
Feedback is welcome. I accept this will and can change as needed.



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Visiting from the challenge. i love your tag line. Mothers are definitely jack of all trades!
I think it’s great!! To the point and in no uncertain terms! Great job, I know I’ll be following you now!
Much love!
Amy
I think you’re off to a great start with the challenge! For your tagline, I think it’s a little long. Actually, I think that your 2nd sentence could work great on it’s own as the tagline: Seeking to master mommyhood through community. Then you could use the Jewish city Mommy turned Jack of All Trades for your longer elevator pitch.
It might be interesting to try writing your pitch not in the first person… for example:
Our Urban Village is home to a Jewish city mommy turned jack of all trades. From foods and crafts to education, come on the journey to explore what happens to a former teacher with a Masters in Library Science when she sets out to build a virtual community.
Then you could build from something like that and make it a little longer with more keyswords/topics that you write about a lot. Hope this helps!
wow, our Short Elevator Pitches are eerily similar! Here’s to connecting!
Neat, going to go check out your blog!
Wow! Thanks for your feedback. I am definitely taking it into consideration. I am in agreement that the second sentence in the tagline works better for its brevity.
I like it!
I REALLY like Rachel’s suggestion. Your blog is great and your family is beautiful.
Thanks for the feedback you gave me too. Super helpful. Actually it might be my whole new tagline :O)
Hi – visiting from SITS. I love your tagline & elevator pitch (and Rachel’s feedback). I especially like the balance of the “trades” you’ve dedicated to this blog. I think it’s important to really have a firm hold of what it is that you are doing. Stop by Sunny Bug and visit sometime
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